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BlogFrom the desk of GroupSolver®

Conversational AI: The Basics You Need to Know

What is conversational AI and how can it help your business gain valuable insights and boost your profits? Find out from the conversational AI experts at GroupSolver.

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Conversational AI

Digital Users Respond to Facebook Rebrand and Its Virtual World, Metaverse

How did online users react to the launch of Meta? Are they interested in joining the Metaverse? We asked 750 respondents for their honest opinions about this recent tech news.

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The Best of 2021: A Moment to Reflect

This holiday season, we asked folks to reflect on the positives of 2021. Respondents shared powerful life lessons and joyful moments that inspired them through the ups and downs in these thoughtful responses.

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Your How-To Guide for Brand Equity Market Research

Brand equity market research is made easy with these tips for building a brand equity survey. Learn about the metrics and question types you can use to nail your brand equity market research.

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American Travel Habits in 2021: Nearly 40% of respondents have never left the country

What barriers prevent Americans from traveling? Are Americans passionate about travel? We ran a study to find the answers to these questions and more.

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What is brand equity and why is it important?

Before you measure and manage brand equity, you need to have a good understanding of what it is. Learn everything you need to know about brand equity in this blog.

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How to Conduct Customer Segmentation Research in 4 Simple Steps

Creating meaningful customer segments is the key to stronger marketing campaigns, happier customers, and a higher ROI. In this article, we walk you through four simple steps and expert practices for customer segmentation research.

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Market Research for Product Development: A Step-By-Step Guide

Product development research is no easy task, but luckily, we’ve compiled a simple guide to make your life a whole lot easier. Understand each phase and find the appropriate research studies to run based on your needs. From start to finish, we’ve got you covered.

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The Future of AI Driven Market Research

What will the future of market research look like? How has artificial intelligence impacted the industry? In this insightful conversation, GroupSolver’s CEO and Senior Research Team Lead share their first-hand perspective on how AI tools can be used, their challenges, and what’s next for AI-driven market research.

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