AI will likely take your research to the next level. But you must do your homework first.

Posted on: June 4, 2020

Three big questions to ask yourself before getting fully onboard with Artificial Intelligence. I have been in a fortunate position to observe the rise of Artificial Intelligence (AI) in consumer research from a front-row seat. Being a founder of an intelligent survey start-up while also working closely with our partners delivering customer insights, I have gained an

Lesson From the Frontier

Posted on: April 24, 2020

Smart strategy for B2B startups crossing the valley of death Note to reader: I originally wrote this article just as COVID-19 started to change our lives. It was meant to be a helpful advice for B2B startups like ours, who look for creative ways to access growth capital. As investment flows continue to seize up, this