One platform for all your CPG research needs
From assessing, optimizing, and creating products, we help CPG brands with every step of their product journey.
Introduce new products and features with confidence
Get in-depth insights on leading concept ideas and whether your product will stand the test of time.
Understand customer preferences
Easily uncover which concepts consumers like with efficient testing on pricing, packaging, and the customer experience.
Learn more from your customers
Leverage the natural voice of your customers with AI technology that automatically turns open-ended feedback into quantitative insights.
Identify market opportunities and trends that will impact your bottom line
Take advantage of market insights that help you better position your brand and products.
Evaluate your brand strength and market positioning
Understand how your product will perform in the marketplace with high-level brand evaluation and market share modeling.
Accurately measure brand and product performance
Track key metrics and leverage performance data to make better decisions and improvements.
Customized CPG research for faster results for your product decisions
Accelerate your research process with smarter technology designed to get you better results.
Custom insights for your consumer goods market research needs
Our flexible platform allows you to easily customize studies to fit any research objective. Get data for optimizing, assessing, or creating a new product.
Access your CPG data in real-time using our interactive dashboard
Our technology automatically transforms your data into action items so you can view results quickly and with confidence.
The GroupSolver® Difference
Fast, real-time insights
No more manual text coding. Our platform organizes answers into themes and calculates their statistical support as data is being collected, saving you time and effort.
Smart qualitative research
Built with brains, our platform uses a blend of machine learning and crowd intelligence to quantify qualitative data. No need to guess how your customers truly think.
Flexible for your needs
We offer various plans that fit your budget and research needs. And if you don’t immediately find what you are looking for, contact us and we’ll work it out.
Proven success in the CPG industry
Putting a new twist on a kitchen pantry staple.
Helping an iconic home products brand introduce a new sandwich bag displaying favorite movie characters that kids love (and parents buy).Read story
Price is right: introducing a new personal care product to a stocked shelf.
A manufacturer of a common skin condition treatment sought to introduce a new product for a crowded market, and find the right pricing with the help of GroupSolver®.Read story