Discover what drives your shoppers’ purchase behavior
We work with big-name brands in the food industry to get transformative insights that drive smarter business decisions. We’ll help you every step of the way to better understand your customers and increase sales.
Know your customers inside and out
Gain a better understanding of your consumer segments to deliver better consumer products.
Understand your customers’ purchasing behavior and why they choose the products they do
Find out the reasons why customers do or don’t purchase from your brand so you can increase customer loyalty and satisfaction.
Nail the customer experience
Get direct feedback from customers on how you can improve the shopper experience with quantified natural language answers.
Stand out from the competitors in the food and beverage industry
Uncover differentiating insights on product attributes and branding that will put you ahead of the competition.
Start selling food products and beverages that your customers love
Get deeper insights into customers’ preferences so you can create product offerings and variations that fit your buyers’ needs.
Increase brand awareness and customer loyalty
Understand and improve the way customers perceive your brand with high-level brand positioning and pricing analysis.
Faster results and deeper insights
Turn your insights into action sooner with smarter technology and real-time results.
See your results come to life
Quickly uncover insights with interactive visualizations that show you the full story behind your customers’ behavior.
Get better feedback from shoppers with an enhanced survey experience
Discover the natural voice of respondents with a study design that feels more like a conversation than a questionnaire.
The GroupSolver® Difference
Fast, real-time insights
No more manual text coding. Our platform organizes answers into themes and calculates their statistical support as data is being collected, saving you time and effort.
Smart qualitative research
Built with brains, our platform uses a blend of machine learning and crowd intelligence to quantify qualitative data. No need to guess how your customers truly think.
Flexible for your needs
We offer various plans that fit your budget and research needs. And if you don’t immediately find what you are looking for, contact us and we’ll work it out.
Proven success in the food and beverage industry
On the menu: nostalgia. Fast-food chain listened to their customers’ cravings for past menu items.
How a fast-food giant listened to their customers and avoided missing the mark by bringing back the wrong past “favorite” items.Read story
Winning on flavor: introducing a new line of BBQ meat to a competitive industry.
How a packaged food company deciphered consumer preferences and market opportunities for a successful product launch.Read story